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Digital Transformation and Its Impact on New-Product Management for Manufacturers
Prof. Robert G. Cooper, Peter Fürst

For the manufacturer undertaking new-product development, Digital Transformation means smart new products with embedded software. Digital products in turn require software and hardware development teams to work together – a hybrid project – which ultimately leads to combining software development methods with the more traditional gating process that manufacturers use.

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Cooper_2013_What's_Next_After_Stage-Gate